/ Kelly’s
/ Summer 2021 | Social Campaign
Kelly’s has achieved national recognition within the UK, they’ve been making Cornish ice cream for over 100 years.
This social campaign embraces the ethos of sustainable farming powered by nature. Bumblebees are wild pollinators, essential for sustainable farming. So what better way to create a playful and engaging campaign than to make the humble bumblebee the hero of the campaign? In our film, we see the wholesome people of Cornwall describe an unsuspecting local hero...the bumblebee. As part of the campaign, we're asking people to share to save the bumblebees of Cornwall by spreading the film far and wide & inviting them to donate via link in bio.
Comms Strategy: Jon Forsyth, ECD: Noel Hamilton, Creative: Lloyd Daniel, Producer: Caz Spencer, Account Director: Anna Jackson.
Production Co: BearJam, Director: Jim Hayton
